Julia Hettmann4 min readThe 5 Most Common Mistakes people Make While Using AIDo you feel like AI-generated content comes out too generic? Then this article is for you. I’m diving into the five most common mistakes...
Julia Hettmann5 min readTraining Your Team: Essential AI Skills for marketing and design ProfessionalsAI isn’t just a buzzword anymore – it’s a fundamental part of how we do business. From crafting personalised marketing campaigns to...
Julia Hettmann4 min readhow to Prepare Your Workforce for AI IntegrationIt’s official: AI isn’t the future; it’s the now. From automating repetitive tasks to generating creative content, AI is reshaping the...
Julia Hettmann4 min readThe Role of AI in Content CreationLet’s set the scene: Your marketing team is juggling a dozen projects – writing blog posts, designing social media graphics, editing...
Julia Hettmann3 min readBridging the gap: How to align AI tools with your brand's creative visionPicture this: You're in a meeting room, surrounded by your marketing team, and someone says, "Let's use AI to generate our next big...
Julia Hettmann4 min readCustomise AI tools for your organisation's needs: A guide for marketers and designersAI is everywhere these days – automating tasks, generating content, and even assisting in design. But here’s the thing: no two businesses...